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  • Lawton, Kevin.
     
     Subjects
     
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  • New business enterprises -- Finance.
     
  •  
  • Social media -- Economic aspects.
     
  •  
  • Online social networks.
     
  •  
  • Venture capital.
     
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  •  Lawton, Kevin.
     
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  •  The crowdfunding rev...
     
     
     
     MARC Display
    The crowdfunding revolution : how to raise venture capital using social media / by Kevin Lawton and Dan Marom.
    by Lawton, Kevin.
    New York : McGraw-Hill, c2013.
    Subjects
  • New business enterprises -- Finance.
  •  
  • Social media -- Economic aspects.
  •  
  • Online social networks.
  •  
  • Venture capital.
  • Description: 
    xiv, 240 p. : ill. ; 24 cm.
    Contents: 
    I. The road here -- The rise of the crowd -- The decline of established financing -- The decline of outlier identification -- The emergence of early financing -- The rise of crowdfunding -- II. The crowdfunding campaign -- Benefits -- The artful ask -- The journey -- III. The road ahead -- Infrastructure and ecosystems -- Prediction markets and mining the collective IQ -- The intersection with crowdsourcing -- The new investment models -- Regulation and policy status -- Regulation and policy directions.
    ISBN: 
    9780071790451 (hbk. : acid-free paper)
    0071790454 (hbk. : acid-free paper)
    Book Format: 
    book
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    Copy/Holding information
    LocationCollectionCall No.Status 
    New Jersey State LibraryFoundation - Level 4F730 L425Checked InRequest Copy
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